Graduate Marketing Executive

  • Apprenticeship Reference: 2173292542-2
  • Date Posted: 27 May 2025
  • Apprentice Employer: SF Recruitment
  • Location: City, Birmingham
  • Apprentice Pay: £25,000 to £26,000
  • Apprenticeship Sector: Sales & Marketing, Commercial & QS, Digital, Marketing, PR & Communications, Project Management, Social care
  • Apprenticeship Type: Permanent
  • Work Hours: Full Time

About this Apprenticeship

SF Recruitment have partnered with an established retail business in Tyseley, who are currently on a trajectory of growth and are looking to recruit a Graduate Marketing Assistant.

Salary: £25,000-£26,000
Working pattern: site based Monday to Friday 9am-5.30pm

Responsibilities will include:

Digital Marketing & Social Media
- Transform our social media presence across Facebook, Instagram, and LinkedIn - we need your fresh perspective to engage both homeowners and trade customers
- Create compelling content that showcases our 20,000+ products
- Build online communities around industry trends, home improvement tips, and design inspiration
- Help improve our Google Reviews and online reputation (critical priority for customer confidence)

Campaign Development & Execution
- Design and implement promotional campaigns that drive footfall to our Birmingham showroom and online sales
- Coordinate seasonal campaigns, trade events, and special offers across both retail and emerging trade segments
- Work with our experienced sales team to create promotions that clear stock and maximise margins

Content Creation & SEO
- Write engaging, search-optimised content including buyer's guides, trend articles, and product descriptions
- Support our organic traffic growth (currently our primary source) with fresh, relevant content
- Monitor competitor activity and market trends to keep ahead of the game
- Support in-showroom marketing with point-of-sale materials and event coordination
- Collaborate on email campaigns and customer retention initiatives

What We're Looking For - Essential:
- Recent Marketing, Digital Media, Communications, or Business degree (2:1 minimum preferred)
- Strong writing skills and natural creativity with visual content
- Familiarity with social media platforms, basic SEO principles, and content management systems
- Commercial awareness - you understand what drives sales in retail environments
- Ability to juggle multiple campaigns and react quickly in our fast-paced trading environment